Empathy is the Best Sales Tool
Yesterday, a friend and I noticed some Cub Scouts selling popcorn at the exit of our local grocery store. My friend said to me, “I’m so tired of all [...]
Human-Business-Human® In Action: A Tale of Two Needle Pokes
One of the key things we teach our clients to use in every patient and employee interaction is our technique called, Human-Business-Human® Why? Because it works. This story has a [...]
Little Things Can Have a Big Impact
If you’re a mom, no doubt you’ve heard the high-pitched shrill of the child who has to get a shot. Whether it’s for a vaccination or a routine blood [...]
Shake It Off!
Imagine you’re a child with a life-threatening disease and you’re in the scariest place you can think of: the hospital. Now imagine you’re in a place like THIS. More [...]
Cancer Fighters Heal Through Shared Experiences
Three of the most frightening words we hope you never hear are: You. Have. Cancer. Even the most skilled doctors and nurses, the most sympathetic family members, the most [...]
The Secret To Being a Great Doctor
A few years ago, Dr. Richard Belitsky of the Yale School of Medicine addressed his incoming class. The audience was filled with students in the middle of their education [...]